Alt om DATA media information

Prices and sizes
– Print
– Online
– SoMe boost
– Newsletter

2020 information
– Themes
– Issues
– Deadlines

Contact information

Director
Klaus Wiedemann
E-mail: kw@audio.dk
Tel: +45 28 19 80 83

Sales Manager
Lars Bo Jensen
E-mail: lbj@audio.dk
Tel: +45 40 80 44 53

Production Manager
Anne Nordfeld
E-mail: an@audio.dk
Tel: +45 28 19 80 86

Together with its sister magazine, Datatid TechLife, Alt om DATA tests more than 500 products each year. A favourable test result can successfully be used in your marketing. Therefore, we offer a tailored campaign that boosts the test results on our own media and on Facebook and LinkedIn.

Alt om DATA is 35 years and our readership comprises both professionals and enthusiasts, all keenly reading the magazine’s group test, features, and news.

Alt om DATA is a unique magazine in the Danish market. This is the magazine to consider if you want to reach the serious and competent IT-user. The magazine is equally successful in the B2B market and in the private sector.

Each issue contains a large number of tests, but focus is also applied to topics such as security, commerce, and tips and tricks for the computer user. We also consider trends and technologies such as driverless cars, the Internet of Things, robotics, virtual and augmented reality and much more.

Have a look at our magazine, click on the cover below to see a sample issue of Alt om DATA.

Click and read

Prices and sizes – Print

Size	Price DKK
2/1 page	35.000
1/1 page	23.000
1/2 page	14.300
Advertorial	+10 %
Right hand page charge	+15 %
Inside or front/back cover	+25 %
Back page	+40 %

Prices are exclusive VAT

information

Frequency discount 6 insertions; 15 % 12 insertions; 25 % 17 insertions; 30 %	Agency Remuneration Single insertions; 5,5%	Extra charge Advertorial; +10 % Right hand page; +15 % Back page; +40 % Inside of front/back cover; +25 %
Publication frequency The magazine is published 17 times annually and digital edition on every platform.	Terms Cancellation/termination of advertising. A written cancellation should be given at least six weeks before issuing date to Audio Media.	Conditions of payment Net 14 days from date of invoice, hereafter two per cent interest per month.
Alteration of advertisement material Alteration of advertisement material after deadline will be charged with a fee of DKK 500,-.	Voucher copy Voucher copy will be sent before publishing date.
Material specifications Advertisement material must be delivered as a PDF-file in CMYK colours (Pantone or RGB colours will be converted to CMYK). Image material must at minimum be 300 DPI and in TIFF, EPS or JPEG. Delivery of advert material, e-mail; annonce@audio.dk or use for example wetransfer.com.

Prices and sizes – Online

www.altomdata.dk
Overall site for all titles of Audio Media
Responsive site for pc, tablet and mobile.
DANSK ONLINE INDEX – Gemius
Site: www.altomdata.dk

Traffic from July 2020:
Users: 129.664
Visits: 176.931
Page impressions: 379.817

Banner	Size	Price
(1) Top banner	930 × 180 pixels	CPM 300
(2) 1. and 2. article banner	300 × 250 pixels	CPM 250
(3) Center placement	160 × 600 pixels	CPM 200
(4) Mobile banner 1	320 × 160 pixels	CPM 200
(5) Mobile banner 2	320 × 320 pixels	CPM 200
(6) Mobile banner 3	320 × 50 pixels	CPM 300
Run of site (ROS)	All sizes	CPM 250

Prices are exclusive VAT

Material for banner in GIF or JPEG Maximum size 100 kB per format + URL to the landing page. Place a frame if the banner has a white background.

Newsletter UPDATE

14.000 recipients, 5 times a week
(Opening rate: Approx. 40 %)

Price per. day DKK 3,000

Ad material for newsletter in GIF or JPEG
(not animated). Maximum size 100 kB per format + URL to the landing page
Place a frame if the banner has a white background.

SoMe boost

congratulations on your test result – everyone should hear that

Alt om DATA and Datatid TechLife tests more than 500 products annually. We give a grade between 1 and 5 stars (total of 10 levels with half-stars) and assigns the following Awards: RECOMMENDS, BEST BUY and TEST WINNER.

”A test result helps guide the consumer and can mean the decisive factor in purchasing your product”

If you want your test result to reach an even larger target group, then we offer a setup where we can boost the obtained test result online on all SoMe platforms, buy the right target group and increase the involvement where test results are the focal point.

Alt om DATA – Information 2020

Issue	Deadline	Release	Theme
01/2020	18/11	12/12	• 50 free programmes
02/2020	09/12	09/01	• Home theater
03/2020	06/01	30/01	• Best of the Year
04/2020	27/01	20/02	• Cheap laptops
05/2020	17/02	12/03	• Gaming: • Test of processors • Shopping guide for screens
06/2020	09/03	02/04	• Wireless sound: • Test of speakers • Confirmation
07/2020	25/03	23/04	• Smartphones
08/2020	20/04	14/05	• Electric cars
09/2020	06/05	04/06	• Sport: • Test of TVs and mobile hotspots
10/2020	02/06	25/06	• Summer theme: • Test of cameras, surveillance and wearables
11/2020	22/06	16/07	• Drives: • Test of SSD and external drives
12/2020	13/07	06/08	• Best study: • Test of laptops • Back-to-School competition
13/2020	03/08	27/08	• Gaming: • Test of laptops for gaming and accessories
14/2020	24/08	17/09	• Headphones
15/2020	14/09	08/10	• Netvork: • Test of routers • Anniversary and competition
16/2020	05/10	29/10	• Monitors
17/2020	26/10	19/11	• Smart home: • Test of monitors and speakers • Black Friday • GADGETcalendar
01/2021	16/11	10/12	• is updated continuously

Contact information:

Director
Klaus Wiedemann
E-mail: kw@audio.dk
Tel: +45 28 19 80 83

Sales Manager
Lars Bo Jensen
E-mail: lbj@audio.dk
Tel: +45 40 80 44 53

Production Manager
Anne Nordfeld
E-mail: an@audio.dk
Tel: +45 28 19 80 86